EverythingBenefits Blog



Want to learn how to sell Benefits Technology? EverythingBenefits has you covered.

It’s no secret that Benefits and Payroll have already merged. Want to stay ahead of the game? Learn the basics of selling benefits technology at our special event seminar at this year’s Independent Payroll Providers Association (IPPA) Sales & Marketing Conference.

IPPA Sales & Marketing Conference attendee
(Need a refresher on the full conference? Check it out here.)

Marketing and selling benefits technology and services just makes sense when you’re the payroll company. They look to you for advice on how to optimize their employee experience, reduce costs, and make more impactful long-term decisions for their business. These days, benefits are top of mind for many of your clients. Learn how you can position yourself as someone they can also rely on for benefits expertise.

So, come join us. We’ll share everything you need to know about the future of payroll and benefits and how to take your business to the next level.

Where is it?
IPPA 2017 Sales & Marketing Conference
Bally’s Las Vegas - Floor 3 - Ballroom 6
*Walk past the registration, down the hallway, and the ballroom will be on your right.  

When is it?
Monday, February 20th @ 3:00PM PT

There are certain activities that drive success when selling benefits technology. Our session will feature our Director of Channel Development and Marketing, Josh Davis, who will teach you everything you need to know about selling benefits technology and services. We'll be diving into the key factors that will drive businesses' decisions for adopting these types solutions, a few examples include:

  • Turnover / Churn Rates 
  • Hiring / Talent Acquisition 
  • Onboarding 
  • Premium Costs 

Without this understanding of how to effectively sell benefits technology and services, you might miss out on an opportunity to do things differently – to set yourself apart. Do you really want to be that person who creates an awkward silence over the phone when their client asks about managing benefits? Of course not! Take this one-of-a-kind opportunity and improve your benefits knowledge; you clients will thank you. Register today and we'll look forward to seeing you there. 


BONUS: Also, don’t miss out on an additional event titled Benefits Brokerage Startup 101 which will take place shortly after our main session. Benefits Consulting Network (BCN) will be providing insight on how payroll companies can extend their client dialogue by becoming insurance brokers - and why so many are doing it already.

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